Innovative Growth Strategy
For the last fifteen years I have been driving revenue and building brands, the majority with high tech companies. My strength lies in being able to ideate on higher level strategies with executives, yet also collaborate on the execution of campaigns, content, and product launches across teams.
Marketing & Storytelling
I’ve spent the last six years developing marketing strategies and crafting stories through multiple content mediums. This includes top of the funnel demand generation and thought leadership pieces to bottom of the funnel sales presentations. I love to write and design in every format from print to web and multimedia.
Consulting & Freelance
Another six years has been spent consulting with sales and marketing teams on their go to market strategies. I’ve helped them craft messaging, develop websites, implement technologies, and launch innovative products. This has allowed me to learn how to properly structure projects, work cross-functionally, and drive results.
I started off driving revenue for inside and outside sales teams, cultivating new territories on both sides of a channel sales ecosystem. This built a strong understanding of B2B sales models, but also gave me the ability to empathize and with both the customer, and understand what it takes to attract and close business.